Chloe Tam
Multi-disciplinary Designer
Chloe Tam
Graphics Design
Client: Various Businesses | 2018- Present |
Cover Art, Tattoo Design, F&B Branding
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Cover Art | 2021-2023 | Singer-Songwriter
In an ongoing collaboration with a promising independent singer-songwriter, I have designed a series of cover art for her song releases featured on multiple streaming platforms.
Each artwork encapsulates the musician's unique identity and the essence of her music, establishing a distinct brand presence.
"Folklore" | 3 mins 40 secs | To be Released
"我沒有天份" | 4 mins 57 secs | 2023
"GoodNight 晚安" | 3 mins 6 secs | 2021
Tattoo Design | 2022 | Private Commission
This project aims to create a deeply personal and symbolic tattoo design for the client, representing his profound love and commitment to his significant other.
Concept & Symbolism:
The sun and ocean waves represent positivity and the resilience to overcome obstacles. The initial 'C' provide a personal touch, while the smiley face serves as a constant reminder of the happiness and support shared between the couple. This design conveys a message of enduring love, unwavering support, and the strength to face life’s challenges together.
F&B Branding | 2020-2021 | Boutique Cafe in Hong Kong
Incorporating the cafe owner's passion for vintage floral aesthetics, the rebranding package includes redesigning the menu, created seasonal promotion posters and conceptualised a whimsical cafe counter adhesive vinyl design. The project elevated the cafe's brand identity through crafting an inviting space to relax on this island retreat.
F&B Branding | 2018 | Vietamese Restaurant in Sydney
In this project, I categorised, reorganised, and translated all 116 menu items for a Vietnamese restaurant in Syndey, enhanging accessibility for diverse patrons. The menu is redesigned with a clear layout and captivating aesthetics, inviting customers into a visual and culinary journey.
Branding | 2021-Present | Personal Small Business
For my personal small business that specialises in original painting, art prints and bespoke candles, I created a comprehensive branding package that includes: logo design, art prints mockup, social media posts and illustrative diagrams as product specification.