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Chloe Tam
Graphics Design

Client: Various Businesses   |   2018- Present  |   

Cover Art, Tattoo Design, F&B Branding

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Cover Art  |   2021-2023  | Singer-Songwriter

In an ongoing collaboration with a promising independent singer-songwriter, I have designed a series of cover art for her song releases featured on multiple streaming platforms.

 

Each artwork encapsulates the musician's unique identity and the essence of her music, establishing a distinct brand presence. 

"Folklore" | 3 mins 40 secs | To be Released

"我沒有天份" | 4 mins 57 secs | 2023

"GoodNight 晚安" | 3 mins 6 secs | 2021

Tattoo Design  |   2022  |  Private Commission

This project aims to create a deeply personal and symbolic tattoo design for the client, representing his profound love and commitment to his significant other. 

Concept & Symbolism:

The sun and ocean waves represent positivity and the resilience to overcome obstacles. The initial 'C' provide a personal touch, while the smiley face serves as a constant reminder of the happiness and support shared between the couple. This design conveys a message of enduring love, unwavering support, and the strength to face life’s challenges together.

F&B Branding |   2020-2021  |  Boutique Cafe in Hong Kong

Incorporating the cafe owner's passion for vintage floral aesthetics, the rebranding package includes redesigning the menu, created seasonal promotion posters and conceptualised a whimsical cafe counter adhesive vinyl design. The project elevated the cafe's brand identity through crafting an inviting space to relax on this island retreat.

F&B Branding  |  2018  | Vietamese Restaurant in Sydney

In this project, I categorised, reorganised,  and translated all 116 menu items for a Vietnamese restaurant in Syndey, enhanging accessibility for diverse patrons. The menu is redesigned with a clear layout and captivating aesthetics, inviting customers into a visual and culinary journey.

Branding |   2021-Present |  Personal Small Business

For my personal small business that specialises in original painting, art prints and bespoke candles, I created a comprehensive branding package that includes: logo design, art prints mockup, social media posts and illustrative diagrams as product specification. 

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